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Google Penguin Recovery Case Study

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Executive Summary Dowxter Group launched a new site in May 2013, hoping to give their online presence a facelift. The company that helped Dowxter Group launch the site did not follow SEO best practices and Dowxter Group’s organic rankings, and traffic, tanked. They came to SEO Mania to fix their website woes and market them as an innovative leader in the charging station industry. Challenges The first challenge was the un-optimized website SEO Mania had to work on. Their previous agency did not setup redirects, changed product URLs, did not optimize title tags, heading tags, and numerous other on-page factors. First priority was to fix these errors to help recover the lost organic rankings and traffic. The second challenge was Dowxter Group’s backlink profile. After working on the onpage issues, SEO Mania conducted a backlink audit and determined Dowxter Group were victims to a negative SEO campaign. They received an algorithmic penalty from Google Penguin. Essentially, Google’s algorithm penalized Dowxter Group because they had a spammy and unnatural link profile, which they had no knowledge of or control over. How SEO Mania Helped SEO Mania went through the arduous process of analyzing every single backlink and made note on the quality of each one. Spammy and unnatural backlinks were removed or disavowed. Playing the Waiting Game Google Penguin is an algorithm that gets updated intermittently. And if one has a website with an algorithmic penalty, they must wait for the algorithm to refresh in order to have said penalty removed. SEO Mania conducted the link audit and removed all unnatural links in March 2014. Google didn’t update Penguin until October 2014. That’s 7 months of waiting. Meanwhile, SEO Mania’s work went unnoticed until Google updated the Penguin algorithm. But when that happened, the results were spectacular. Results After Google updated Penguin, Dowxter Group saw these results: 779% increase in traffic from previous year • 1,401% increase in organic traffic from previous year • 297% increase in pageviews from previous year • 74% increase in time on page from previous year The results were staggering. While SEO Mania waited for Penguin to refresh, they focused on content marketing to the fullest. Blogging, guest posting, company features, infographics, and just about anything in between were the realm of focus. With the great content, Dowxter Group naturally acquired high-quality backlinks and improved social signals. When Penguin was updated, Dowxter Group saw a vast improvement on almost every metric on their site.

SEM (Search Engine Marketing) Case Study

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Integrated SEO & PPC campaign for Bishop’s Move Bishop’s Move Is a removal company that deals with residential and corporate moves and has self storage facilities. Their service extends accross the UK, Europe and World wide. SiteVisibility have been working with Bishop’s Move for two and a half years to increase the quality and quantity of new business leads from the Web channel. Our initial brief with Bishop’s Move was to develop and deliver two lead generation microsites. The success of this project led to an ongoing relationship in the area of Paid (PPC) and Natural (SEO) Search Engine Marketing including an Integrated Search Engine Marketing strategy and ongoing campaign management The Business Brief: Our brief has always been to take the Bishop’s Move brand to a wider audience online thereby generating new business in the areas of UK, European and International removals, corporate relocation and self storage utilising paid and natural search methods. Our Strategy: To identify proven, research based, keywords and optimize the website for them. To develop a link building plan with competitor back-link analysis. Management and optimization of the Adwords campaign.  Adwords budget management. We worked to reduce the cost per click of the main keywords, allowing other keywords to be included in the campaign within budget. Creation of targeted landing pages to increase conversion. The Results: The cost per conversion fell from £18.76 to £4.88 for paid search from March 2008 to October 2009 Natural Search traffic to the site increased by 380% from March 2009 to October 2009 From March 2009 to October 2009 conversions from Natural Search increased by 218% The number of inbound links to Bishop’s Move’s website increased by 900% from March 2009 to October 2009.

Five ways to make your website safe from Google’s Quality Update

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Is your website is ready for another Google update yes or not? From my opinion if this update is related to Google panda or penguin then I would say yes but if it’s another update then there is think to notice. As per many websites some of my website’s ranking has been also drop down in earlier of this month. It all happened just because of the Quality algorithm updates which was rolled out by Google earlier in this month. Google Quality Update: Now the thing is that which all things should be in your website which will pass parameters of Google’s quality update. According to google there is a post on a search engine land in which google is giving example about what all things should be in your website to make it perfect in eye of Google search engine. Right now there is no clue on that what are the requirements for a website to make it Google Quality friendly. But I hope Google will announce soon for these all things. On other hand according to Search Console Help if you would like to make your website amazing then first of all you should think about your visitors and high quality content. Below are the some examples which could make a website full of Quality: 1. Suitable and Helpful:While you are going to launch a new website you should always keep one thing in your mind describe more deeply as you can about that particular website. Like if you are making shopping site then site should have proper contact information, Operational hours, menu about products and attractive blog for upcoming event. 2. How To Beat Competitors: You know you are the master in your field think you are going to write about How to do SEO after Google Panda and Penguin. Remember one thing there are numerous of blogs and articles are available on the web and now it’s the challenge for you how you will beat them and it’s possible only then when you will have altered viewpoint than your competitors. 3. Attractive: Engage the visitors on your website is full with lots of challenges but it’s not impossible you can attract them with stylish and meaningful images of your products. 4. Trust of Site: Now-a-days Google is giving high authority to that site which has trust and reputation in visitors view. If you would like to boost authority of your website then you should have quality back links, review and testimonials on your site. When your real customers will leave review and testimonials then you can see how trustworthiness and reputation of your site will go up in eye of Google which will be add much advantage for you. 5. Importance of Quality: Content is the real king and it has been proved so many times, now the thing is that how it would be create. It’s some difficult but not an impossible, for that you should know the requirements of your customers and readers. Write unique content could be prove easy for you when you will open your mind and search more deeper about that topic on which you are writing content for your website or blog. Beside that you should have unique, useful and long content on every webpage of your website without canonical errors.

How to use Disavow tool to lift Penguin Penalty

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Hello friends today we are going into recap because as of now numbers of SEO’s don’t know how to use Disavow tool. No doubts in that this is one and only tool which can remove Google’s Penguin Penalty. Reason behind the born of Disavow tool: Disavow tool was presented by Matt Cutts in mid of October 2012. It was lunched just after the 2nd edition of Google’s penguin update. Matt Cutts was cleared all things nicely in his article about how to use disavow tool to release your website from penguin penalty. Tips to use Disavow tool: What most people do with disavow tool they put their website’s low quality back-links directly in disavow list without try of remove back links from their end. Actually Google will give more importance to your disavow list only in that condition when first of all you will try to remove numbers of low quality links from your efforts. Who needs to use it: This tool is designed especially for those people who are facing Google’s penguin penalty on their websites. But for that they would need to follow each and every instruction before use disavow tool. Beside that you would need to put lots of patience about result like this tool will be deliver result in coming penguin update. Myth of Disavow tool: Some webmasters were argue on that someone could use the disavow tool to harm your site, it is not possible on any how because for that he or she will need to access to your Google webmaster tool account to submit a disavow list of your behalf. Limit of back links in disavow list: Here you could add maximum 1000 domains in a single list which will be 2 M.B. in size. If you would like disavow numbers of links then may be your website’s problem is much serious and that could be not handle by the help of this tool. Alternative of Disavow tool: There is alternate is available of disavow tool but it’s too harsh to apply because if you wouldn’t like to remove any link of your website, then you would need to build new high quality back links which will take so much time to deliver result. Sometime this process could be proving harmful as well. If between this times period penguin will roll out again then your website could be caught again in penguin penalty which could be create much bigger problem than earlier. Ratio of Good/Bad back links: It is still a questionable how many high quality back links you should have to save your website from Google’s penguin penalty. It’s 50-50 and right now there is not solid answer for that. I had observed if a site have 80-20 ratio like if your site have 80% better links and other 20% are low quality like (keyword-rich directory links) then it could be also make perfect example of manual penalty. Conclusion: Now the one thing is clear if some tools have plus point then also they would have minus points. So now the best thing is that if you would like to not face conditions like that which will harm your website then you should try to make only high quality back links rather than quantity back links. Because now Google has more smart from last 3 years to control web spam.

Another Google Panda Update!!! Possibly Last Weekend

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Hello friends there is hint of another Google Panda update because most of the experienced persons are looking much variations in their website ranking. Now the thing is that how this panda update will left their impact on spammers. Hint of Google Panda algorithm updates: Most of the Google’s algorithms tracking tools are going up from the last few days and in recent post Barry Schwartz mentioning there was Panda update. Is it true of not but there is some fluctuation in ranking from some webmasters. Google’s Confirmation: But on other hand till now there is news of panda update from Google’s web spam team. Might be there is something else is going on and they are trying to do something like that which will be prove good for hardworking webmasters. Confusion Again: If this news will be true about another panda update then there will be lots of questions to be raise like last year’s penguin and panda update in same time period. So it will be hard to judge this time for numbers of webmasters to know about which kind of penalty on their website between Mobile update and Google Panda algorithm update. But I hope this time Google will not repeat the same thing for raise the confusions. Things To Notice: Has Google fixed another parameters for Panda and Penguin Update because huge numbers of webmasters have one solid question about those websites which are still ranking on the top in SERP even with low quality back links and thin content on their websites. Google’s Guidelines: I am agreed with Google they are right on their place because all things will not set after the few updates to control web spam. If you will look now there are numbers of websites has gone from SERP who are using monopoly to rank their website top in ranking. One thing is sure when you will work with the guidelines of Google then you will not need to scare from anything because you are right doing the right things. Patience: If you are in the field of SEO from long time then I think you know one thing so well which is patience. Get ranking is not the one night game for that you will need to give your 100% to prove and improve your websites visibility in front of others. Beside that no doubt in that if you will deliver quality work then definitely you will earn quality awards. Quality Vs Quantity: As we all know very well now there is no need of numbers of back-links or doorway pages on your websites to stay the customers or readers on particular website. Instead of this when you will have enough information on your website then you will see how clients will give more importance to you and your site in future. Webmaster’s Expectations: There are lots of expectations from coming panda update lots of webmaster are want to see one thing they don’t want do compromise with spam sites. Numbers of Search Engine Optimization experts wants to see totally different panda update this time, because lots of spammy tricks are still working for spammers. Conclusion: There is lots of competition in online marketing but on other hand when you will stay update with the all kinds of moments about your field then nobody will beat you. You should always ready to learn from your mistakes in life.

10 Best Real Estate Portal Sites in India for Property Search & Listing

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  10 Best Real Estate Portal Sites in India for Property Search & Listing There are many real estate web portals in India but when it comes to search the property, often people get confused which one to try. Although most of the people depend on local real estate agent when it comes to buy or rent a property but there are many great deals, you can find with your property dealers. So I decided to write a complete article helping out with your ordeal for property search. Every website has some features that others don’t. So we tried to give you the unique selling points (USP) of each real estate website. It is up to you to choose a web portal for your search according to your needs or preferences. 10 Best Real Estate Websites Below you can find the list of the sites with their rank & website link so you can directly jump to your favourite real estate site. 1. 99Acres The first real estate web portal on our top 10 list is 99Acres. This is another premier website for buying and selling properties.It claims to be India’s number one real estate web portal so we ranked it 1st in our list.Again the USP of 99Acres is resale. This site could offer you a vast enumeration of locations, projects or societies if you want to resale your apartment, a villa or a commercial property.Their database is quite genuine, at least compared to others. Rest of the features like buying & selling, renting is quite unexceptional. 2. MagicBricks Second web portal is MagicBricks in our top 10 list. This website had quite a meteoric rise in India.So what is the USP of MagicBricks? Well! According to my experience this particular web portal is designed for buying and renting purposes.I liked their buying search engine because the results were very satisfying. If you want to rent then also the database is OK.However avoid if you want to resell your house, use others’.Another thing I like about Magic Bricks is images and detail research that they offer before buying a property. 3. CommonFloor Next is CommonFloor relatively a new site but gained popularity in no time.Its USP is simple just buying and selling in major top tier cities like Mumbai, New Delhi, Bangalore and other few.So if you live in 3rd tier cities like Bhopal or Lucknow then you might run into problems with this web portal.Otherwise the site is pretty mediocre and has nothing special to offer. 4. IndiaProperty IndiaProperty is fourth on our countdown list.Although I have limited experience with this site but what I found out the site works well if you have to do research about a particular property you want to buy.The USP of this site is details that it could offer. You can get into details for a particular city and dig up all the information that you need.Moreover, India Property is also good for people living in smaller cities. 5. Housing Next on our list is Housing. Web portals like Common Floor, IndiaProperty and Housing are in same league.The thing I liked about the website is accuracy of their database. Their listing is still genuine and success rate of buying or selling a property is good because of quality of their data.According to Housing.com their verified listing is over 1 million.Moreover the web portal also has good reputation if you want to buy (not sell) a property outside India. 6. GrabHouse Now our list is narrowing down and these web portals starting from GrabHouse fall in another league.Grab House is number one site for roommates and PG in Mumbai only.Grab House is good for only roommate and PG services. If you are living in Mumbai and want a roommate or want to share a flat then GrabHouse is the best.The USP of this site is if you are looking for roommate or PG services then go to GrabHouse and do NOT go to top 3 or 6 web portals mentioned above.However never take them seriously when it comes to buying or selling any of your property. 7. Makaan Makaan has been there for a while now but still not in the top league. Well a web portal has to have some USP otherwise it won’t exist.The USP of Makaan is relatively better quality of database compared to others, for few cities like Ahmadabad, Pune and Hyderabad. 8. PropertyWala To be honest the last three 8th, 9th and 10th are just for completing the top 10 list.I mean seriously you could avoid going to these web portals. But anyhow, I will tell you what’s good in them.PropertyWala is only for buying and renting purposes. You can give a shot if you live in Delhi or Mumbai. 9. LEASERS.IN The second last that we have included in our top 10 list is Leasers.in.https://leasers.in The listings are good for only two cities Delhi, NCR. 10. Sulekha Properties The last one website in our list is Sulekha Properties. Why are we saying so? However we have kept this particular site last because of quality of database.Real difference this web portal offers is local property search in your city.The reason is every real estate web portal caters to properties in main cities like Mumbai, New Delhi etc but here if you live in a small city like Mysore or Nagpur then the site could offer some real deals.So the USP (unique selling point) of Sulekha Properties is users living in south Indian cities.

You Must Be Aware Top 5 Trends of E-commerce Website Design

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What’s new today can be obsolete tomorrow. Hence, you have to evaluate the benefits of ebb and flow patterns to put yourself one stage in front of the opposition and to convey your clients and customers a consistent shopping knowledge, If you’re intending to set-up another online store or upgrade your current one, at that point you should know about what’s inclining at the present time in the online circle. The main 5 outlining patterns that are quickly developing in conspicuousness have been specified beneath. In case you’re contracting an eCommerce Web Designing Company for outlining or re-planning your online store then you pick an originator, who is very much aware of these patterns. Enormous Backgrounds: Large pictures and video foundations have turned into a pattern of the present eCommerce sites plan, however just a few stores tailed it. Extensive Backgrounds helps marks in their narrating and makes less demanding to pull in the consideration of purchasers to unique item and administration. Rich Moving Animations: We realize that liveliness is the most ideal approach to connect with clients; such a large number of online organizations have begun infusing it into their plans keeping in mind the end goal to make web based shopping encounters more agreeable and playable. Keep in mind, activitys can influence your clients to feel like you truly think about their experience on your eCommerce store. Concealed Menus: The Hidden menu keeps on being a most loved of originators since it tidies up of a ton of messiness on eCommerce locales. At first, these menus were for the most part utilized as a part of cell phones, yet they have gradually advanced into work area plans as well. In 2016, numerous online stores have been utilizing concealed route menus on little and extensive screen gadgets with a specific end goal to set aside enormous screen space and this pattern will keep on growing in forthcoming years as well. Long Scrolling Websites: It is a pattern for quite a while and everybody is utilized to long parchments on account of cell phones. A few preferences of a long looking over site are permitted imaginative narrating and visuals, helps straightforward route, endless looking over tempts clients to remain longer, advances communication, opens the entryway for more application and functions admirably with touch controls. Responsive Web Design (RWD):RWD is a basic necessity for most sites today. It is to a great degree essential that the plan of your site would be portable well disposed and should be shown pleasantly on each gadget. Today, clients may begin perusing your site at the meal break at the workplace and complete it on their path home because of the spread of different cell phones. Accordingly, it’s vital to make a multi – gadget support of your web architecture. While enlisting a site advancement organization, guarantee that the organization is very much aware of the most recent website composition patterns specified previously. Sam Web Studio, a main eCommerce Web Designing and Website Designing Company in Delhi gives world class portable responsive eCommerce site, eCommerce B2C Marketplace with Search Engine Optimization

Why Magento Is Better Than Other Ecommerce Platforms?

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Easy to understand: It is greatly easy to understand with amazing choices that encourages the clients to make accounts, a list of things to get, the status of the present shopping request, track arrange history and also to take an interest in discourse sheets and client overview to raise benefit asks for through structures. Aside from this, they can likewise pick the dialect and money according to their decision. Administration : It empowers one stage for some stores. Before, numerous store administration has been exceptionally tedious, monotonous and exhausting. In any case, with the development of Magento, select inventory can be made for each online store. Site Administration: Website organization has turned out to be extremely less demanding than other internet business stages as Magento has the office of detailing. Nitty gritty report has helped the organizations in strategizing and taking real choices about their speculations and also about their tentative arrangements. Highlights: Multiple web based business stages accessible in the market, yet Magento top the record since it is a capable and instinctive stage to introduce your items and Creates the item inventory and overseeing it is simple. Also, your items are seen by the site guests on a wide range since it empowers to transfer different pictures for a similar item. The clients can make a list of things to get that enables them to be advised to return later when the item is accessible. Furthermore, Magento permits perusing of the index, sifting and looking at of items, refresh the subtle elements of the item utilizing a bunch refresh and including new items. Magento internet business improvement arrangements are produced according to business necessities and this has turned out to be an awesome measure to address the issues of organizations.

Top 20 Social Bookmarking Sites List | SBM List

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Check All SEO shared High PR Social Bookmarking Submission Sites List with high DA. This top 20 bookmarking submission sites list given high quality back links to your website. Bookmarking submission is very important activity in of page SEO (Search engine Optimization) for build your keywords ranking in Google SERP. If you will use high pr bookmarking sites list 2015 then you can increase visibility and rank of your website in SERP. This high PR do-follow bookmarking websites submission list is great source to increase your site’s profile link in positive way.  Here is the list of High (PR) Page Rank bookmarking websites with do-follow back links. This is the best and top (SBM) Do-Follow Social Bookmarking sites list with grunted do-follow links will help to improve your online business with high quality back links and this bookmarking list will also boost traffic for your websites in less time. There is no doubt if you will use this high authority do-follow and high PR bookmarking sites list in better way then you will get quality back links in less time. This is true now there are lots of things to notice while you are going to build back links because now Google is giving more value only to high authority back links. As you know now there are few ways to get high authority back links, so we have list of High DA Social Bookmarking Submission Sites List which we are going to share with you. You can create better back links with the help of high page rank social bookmarking sites list 2015 this list is very popular because there is huge data of free social bookmarking sites list 2015. High pr do-follow social bookmarking sites have their own identity because from these sites you can get better and high quality back links which will impress Google. These trustworthy social bookmarking sites will help a lot for you to improve your websites rank in SERP. Here is Top 20 Social Bookmarking Sites List: Top 20 Bookmarking List Page Rank Google.com bookmarks 8 Reddit 8 Citeulike 8 Friendfeed 8 Delicious 8 Slashdot 7 Newsvine 7 Technorati 7 Digg 7 Fark.com 7 Diigo 7 Scoop 7 Folkd 6 wwwhatsnew 6 Svejo 6 Pearltrees 6 Blinklist 6 Dzone 6 Squidoo 6 Metafilter 6

Instant Approval Free Directory Submission Sites List

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I am going to share with you instant approval high PR online Free Directory Submission Sites. Now there are numbers of things to notice while you are going to link building but these instant approval do-follow with high page rank directory lists help to improve your site’s back link profile in less time. Below are the best  high PR free directory submission list instant approval for backlinks with their page rank. There is no need to register yourself for submission on these best web directory list. Beside that now there is no value for low quality back links in Google so use of top and best PR online directory list is the best idea to get rank in search engines. If you are searching for best back links then this is the perfect list of free best instant approval directory submission with high quality links. There are lots of benefits of Instant approval Free Directory Submission Sites list because these bookmarking sites will boost ranking of your website in less time. You should know one thing about high pr do-follow instant approval directory sites this is a part of white hat SEO. After updated of Penguin, Google penalized lots of sites due to low quality back links profile. But till date numbers of SEO experts are using directory list with instant approval to improve their site’s back links profile. Here we are going to share useful best do follow directory list which will be prove positive for your back links profile as well as good for ranking in Google and other search engines. This useful best and free do follow instant approval directory sites has given lots of benefits to numbers of SEOs which is good news for today’s era of SEO. Instant Approved Free Directory Submission Sites List: www.canadawebdir.com www.mygreencorner.com/ www.evolvingcritic.com/ www.h-log.com/ www.freewebsitedirectory.com www.nonar.com/ www.addbusiness.net www.thecgisite.com/ www.wmdirectory.com/ www.addurl.nu/ www.synergy-directory.com/ www.usalistingdirectory.com www.britainbusinessdirectory.com/ www.gvadirectory.com/ www.gainweb.org/ www.submitlinkurl.com www.1abc.org www.sitepromotiondirectory.com www.pakranks.com www.livepopular.com www.ellysdirectory.com/ www.gazingus.org www.poozl.com www.9sites.net www.marketinginternetdirectory.com www.prolinkdirectory.com/ www.allfreethings.com www.obln.org/ www.directory.edu.vn www.traveltourismdirectory.info/ www.dizila.com/ www.247webdirectory.com www.addsitelink.com www.cipinet.com www.ezistreet.com www.rdirectory.net www.puppyurl.com www.free-url-submit.com www.the-free-directory.co.uk www.ranaf.com www.baikalglobal.com www.01webdirectory.com/ www.siteswebdirectory.com/ www.joeant.com/ www.bhanvad.com/ www.armenianlinks.com www.londinium.com www.findelio.com www.tsection.com www.thalesdirectory.com/

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